Reliance Mobile has reintroduced its unique customer engagement program called ‘Reliance First’ in Karnataka circle. It is a platform for the company to engage its customers directly and create an opportunity to listen about their needs and expectations which will help them to enhance customer experience with different services from the company.Reliance customers can also use this opportunity to pay their bills, recharge their account, submit their customer application form and in addition, get their CDMA handsets upgraded, serviced etc and discuss any other customer service issues. Generally we have seen similar kind of activity from Telecom PSU BSNL which conducts ’Telephone Adalats’ on a regular basis for redressal of customers’ complaints but private players hardly engage customers with this kind of forum.
As part of Reliance First, an initiative that was started last year, the Reliance Communications team will be meeting its customers under one roof in Bangalore, Mysore, Mangalore and Hubli. It will act as a perfect platform for receiving feedback or understanding the needs of customers and thus enable RCOM to provide unique & innovative services.
Commenting on this initiative Mr. Swaminathan, Hub Head Karnataka, Reliance Communications said, “When we conducted the Reliance First meet last year, it was a great success in Bangalore. We could connect with a large number of customers. This time, we are taking it to the next level & providing the same platform across Karnataka. This initiative is yet another step towards Reliance Communications’ commitment to provide the best-in-class mobile services to its customers.”
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